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Maruti Suzuki Aims Big, Wants To Double its Network by 2020

Maruti Suzuki Pvt. Ltd, India’s largest car maker by sales plans to expand its empire and sets a target of selling 2 million cars by 2020.It also aims to double its network to 4,000 outlets spread across the country.


 

The company, which ended 2014-15 fiscal at a total of 1,820 traditional dealerships spread across 1,470 cities, plans to add 200 outlets in the current fiscal. Suzuki also wants to expand the NEXA network, currently playing with 127 outlets, to 250.

"We are looking at doubling the sale outlets to 4,000 by 2020. This is in line with the ambition to sell two million units by 2020," MSI Executive Director Marketing and sales RS Kalsi told .

In 2015-16 fiscal, ended March 31, the company added 200 traditional dealerships, while Nexa outlets expansion was the fastest retail network expansion anywhere in the world

As a part of the 2020 plan, the company also want to introduce a slew of models in the country. It may introduce two new models -  Ignis and Baleno RS during the festive season in 2016.

The company, which posted its highest-ever total sales at 14,29,248 units in 2015-16 at a growth rate of 10.6 per cent, had launched three models S Cross, Baleno and Vitara Brezza in 2015-16 fiscal.

Twinkle Jain

Principal Correspondent