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Tata Altroz launched at 5.29 lakhs

Salient features of the launch

  • Tata Motors has become the 2nd most trusted brand in India
  • A complete change in the entire Tata portfolio was visible at this launch
  • Tata Altroz gets a 5-star NCAP rating for safety
  • Prices range from INR 5.29 lakh to INR 9.29 lakh (ex-showroom, New Delhi)
  • Buy the Altroz in five colors- High Street Gold, Skyline Silver, Downtown Red, Midtown Grey, Avenue White
  • Available variants are XE, XM, XT, XZ, XZ (O)

Tata Motors continues to establish a position of trust among the minds of Indian customers from various angles, especially safety. The Altroz is the second car in the Tata stable to receive 5 star Global NCAP ratings, making it a blessing in disguise for Indian road conditions. 26% of Indian cars are in the premium hatchback segment, and the Altroz enters here amidst the company of Hyundai i20 Elite, Honda Jazz, Maruti Baleno and Toyota Glanza.

Price range

Altroz variants

Petrol

Diesel

XE

Rs 5.29 lakh

Rs 6.99 lakh

XM

Rs 6.15 lakh

Rs 7.75 lakh

XT

Rs 6.84 lakh

Rs 8.44 lakh

XZ

Rs 7.44 lakh

Rs 9.04 lakh

XZ(O)

Rs 7.69 lakh

Rs 9.29 lakh

*Prices are ex-showroom, New Delhi

The starting price of Altroz is clearly more competitive than the starting prices of the Hyundai i20 Elite (5.52 lakh) and the Maruti Suzuki Baleno (5.58 lakh). Dimensionally, it is slightly longer than the i20 Elite and smaller than the Baleno. Its ground clearance is also lower than the premier rivals. In terms of boot space, the Altroz will certainly be able to swallow maximum luggage.

 

Tata Altroz

Maruti Baleno

Hyundai Elite i20

Length (mm)

3990

3995

3985

Width (mm)

1755

1745

1734

Height (mm)

 

1523

1510

1505

Wheelbase (mm)

2501

2520

2570

Ground clearance (mm)

165

170

170

Boot space (litres)

345

339

285

 

 

 

Tata Motors has introduced the Gold Standards on the Altroz. This includes the following aspects:

  • Safety -5 star Global NCAP rating
  • Design- The only car with Wing 90 degree doors in this segment, for people with Indian attire to enter and exit easily
  • Technology- Auto headlamps, Cruise control, 7 inch TFT instrument cluster and rain sensing wipers in a premium hatchback
  • Customer delight- Multi drive modes, best-in-class Harman entertainment system, Flat bottom steering, abd 345 L boot space
  • Company fitted customization- 6 custom packages for specific features
  • Driving Dynamics- Use of ABS, EBD and similar technologies

 

Additional news

  • Tiago and Tigor get 4 star rating from Global NCAP
  • To highlight product changes, Tata Motors also showcased Tigor, Nexon and Tiago, indicating how it has fresh products in every segment
  • Since last 3 years, Tata Motors has been in Rank 2 position in the JD Power Asia Pacific survey, as compared to rank 7 in the previous years